Eat Go Fish
2017
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Eat Go Fish is an organic seafood brand that looks after the environment through artisanal fishing. The brand works with the local communities of the San Andres and Providencia archipelago on the Colombian Caribbean. They use traditional techniques to collect the products in a way that respects the ecosystem and traditions of the local fishing communities.
The brand was created based on the core values of the company and the customers they want to attract. The design was developed thinking of minimal illustrations that remind people of the fish and the warm Caribbean water. The typography follows the same directions, straight and geometric. The color refers to raw material and the organic and high-quality features of the products. Photography by Alejandro Osesses.
