Civilarco is Colombian construction firm with more than 25 years of experience, specialized in government buildings and cultural projects. The new branding is a clear and elegant way to display the tradition and solid work of the company. The idea of the logo was to create a simple morphologic game between the C and the A, generating a third form: the compass, which represents the company's tradition and knowledge. Finally, the firm’s stationery reflects the same values and is minimalist and classy.